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FEDERAL TRADE COMMISSION BLOCKS FRAUDULENT CLAIMS

What do you think when you hear an infomercial claiming that Enforma's Exercise in a Bottle contains a natural enzyme that works by "forcing every cell in your body to work harder whether you're exercising or not."

Whenever you hear a claim so fantastic that it's hard to believe, you better believe that it's nonsense. The Federal Trade Commission of the United States fined Enforma Natural Products of Los Angeles 10 million dollars and forced them to stop making misleading claims in the future and to back assertions with evidence. People paid millions of dollars to buy a product that was sold with claims that contradict every law of nature. No intelligent person should ever believe that you can get exercise in a bottle.

A famous former baseball player, Steve Garvey, endorsed another Enforma product called Fat Trapper that "literally traps fat before it gets into your system." The two products come in a capsule form and cost about $35 per month. If you bought these products and have the courage to admit it, you can get your money back by contacting the Federal Trade of the United States. The chief executive of Enforma said that Enforma admits no wrongdoing.

The New York Times Thursday, April 27, 2000 page A24

Checked 5/3/07

June 2nd, 2013
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About the Author: Gabe Mirkin, MD

Sports medicine doctor, fitness guru and long-time radio host Gabe Mirkin, M.D., brings you news and tips for your healthful lifestyle. A practicing physician for more than 50 years and a radio talk show host for 25 years, Dr. Mirkin is a graduate of Harvard University and Baylor University College of Medicine. He is board-certified in four specialties: Sports Medicine, Allergy and Immunology, Pediatrics and Pediatric Immunology. The Dr. Mirkin Show, his call-in show on fitness and health, was syndicated in more than 120 cities. Read More
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